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Media CapitalArchitecture and Communications in New York City$
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Aurora Wallace

Print publication date: 2012

Print ISBN-13: 9780252037344

Published to Illinois Scholarship Online: April 2017

DOI: 10.5406/illinois/9780252037344.001.0001

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PRINTED FROM ILLINOIS SCHOLARSHIP ONLINE (www.illinois.universitypressscholarship.com). (c) Copyright Illinois University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in ISO for personal use.date: 23 September 2021

Introduction

Introduction

Chapter:
(p.1) Introduction
Source:
Media Capital
Author(s):

Aurora Wallace

Publisher:
University of Illinois Press
DOI:10.5406/illinois/9780252037344.003.0001

This introductory chapter argues that architecture can lend legitimacy to the media industry. Using architecture as a delivery mechanism for notions of patriotism, nation building, individual aspiration, education, and moral uplift, the media sought to establish its own authority among its readers and citizens more generally. Beyond their own buildings, the New York media have authored an explicit account of urban space and city living. They established architecture, real estate, and land values as important elements of the news agenda, from which they also stood to gain. Yet this public presence is not without its own set of anxieties. To express the identity of a business graphically or via architecture necessitates the construction of certain fictions about the solidity and single purpose of an entity even when neither is immediately known.

Keywords:   architecture, New York, New York media, media industry, urban space, city living, news agenda, corporate self-representation, media architecture

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