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Cupcakes, Pinterest, and LadypornFeminized Popular Culture in the Early Twenty-First Century$
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Elana Levine

Print publication date: 2015

Print ISBN-13: 9780252039577

Published to Illinois Scholarship Online: April 2017

DOI: 10.5406/illinois/9780252039577.001.0001

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PRINTED FROM ILLINOIS SCHOLARSHIP ONLINE (www.illinois.universitypressscholarship.com). (c) Copyright Illinois University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in ISO for personal use.date: 27 November 2021

Fashioning Feminine Fandom

Fashioning Feminine Fandom

Fashion Blogging and the Expression of Mediated Identity

Chapter:
(p.116) Chapter 6 Fashioning Feminine Fandom
Source:
Cupcakes, Pinterest, and Ladyporn
Author(s):

Kyra Hunting

Publisher:
University of Illinois Press
DOI:10.5406/illinois/9780252039577.003.0007

This chapter considers how the platform provided by fan-fashion blogs and the affordances of the technology allow fan-fashion bloggers to play with media and fashion in a way that is less constrained by a blogger's financial or physical limitations than previous engagements with fandom and fashion—like cosplay or collecting. Fan-fashion blogs can also destabilize some of the assumptions about scarcity, competition, and authenticity that accompanied these preceding fan practices. Furthermore, the chapter argues that the focus on fandom and its distinct set of values and priorities in these blogs shifts their orientation in relationship to several issues associated with fashion and fashion blogging more broadly, including displacing traditional approaches to issues like consumption, body policing, and “normative femininity.”

Keywords:   feminine fandom, fan-fashion blogs, fan-fashion bloggers, fandom, fashion, fashion blogging, mediated identity

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