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Cold War GamesPropaganda, the Olympics, and U.S. Foreign Policy$
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Toby C. Rider

Print publication date: 2016

Print ISBN-13: 9780252040238

Published to Illinois Scholarship Online: April 2017

DOI: 10.5406/illinois/9780252040238.001.0001

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Operation Rome

Operation Rome

(p.141) 8 Operation Rome
Cold War Games

Toby C. Rider

University of Illinois Press

This chapter examines the U.S. propaganda actions in Operation Rome. In the years following the Melbourne Olympics, the United States would cope with technological and cultural defeat at the hands of the Soviets, even as the U.S. psychological warfare apparatus would once again direct their propaganda efforts at the next Olympic Games. Rome in particular was the venue for the 1960 summer Olympics, and it would offer covert operators with another platform to destabilize and unhinge the regimes in the Soviet bloc. Adhering to the U.S. government's new direction in policy, the Free Europe Committee (FEC) sought to increase “contacts” between exiles and the people of Eastern Europe by targeting the Rome Olympic Games with a multifaceted plan that exploited the propaganda potential of the hosting city and the tourists who visited it.

Keywords:   Melbourne Olympics, Rome Olympic Games, Operation Rome, Soviet victory, U.S. propaganda, Free Europe Committee, covert operations

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